About Sonya

“I love color. I’m fascinated by exploring the rug design possibilities of color with knotting and tufting with wool and silk. There are so many ways to create original rugs working with juxtaposing colors, texture, pile height, weaving techniques, yarn type and the overall shape of the design – it’s a very exciting medium”

Sonya Winner, Founder and Creative Director

Uniquely designed rugs

Sonya creates exceptional area rugs that are graphic, vibrant and highly original.

Her first area rug, After Matisse, caused an international sensation when she launched her rug business at London Design Festival in 2011. Since then Sonya Winner Rugs have been a favourite with discerning buyers, stylists and celebrities worldwide.

Sonya designs her modern rugs in her London studio space where the showroom is also located.

Each year Sonya and her small team work on a number of new rug designs and a small number of bespoke rugs commissions.

More about our Design Process

GoodWeave

Sonya Winner Studio Ltd is a member GoodWeave, which aims to eliminate child labour and to improve working conditions for adult rug weavers.

When you buy one of our area rugs or runners you are supporting educational programmes for weavers and their families.

As a GoodWeave certified business, we are committed to raising awareness of the child labour issue and to giving former child slaves a second chance.

More about GoodWeave

Designer rugs showroom

Sonya Winner Rugs showroom is a an exciting new design destination in the heart of London close to public transport and with ample parking.

Designed by Stella Dourtme, senior architect at Zaha Hadid Architects, the rug studio is a modern but cozy gallery/showroom and working design studio, featuring many pieces from our award winning rug collection complemented by a curated selection of handmade homewares from makers and niche brands.

More about our Showroom

Design Awards

Sonya is delighted to have been recognised by the international interior design profession having been nominated for The Homes & Gardens Awards, The Elle Decoration Awards, The German Design Awards, The Red Dot Awards and shortlisted by the SBID product awards for three consecutive years.

She was also awarded the prestigious “Top Pick” at the Architectural Digest Show New York by the American Society of Interior Decorators. Sonya is delighted that her rug designs, which are experiments in color, have been in two major textbooks on color theory in the USA.

View our Awards
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We would love to welcome you in a homely environment, with a glass of wine, freshly ground coffee and artisanal nibbles. Viewing by appointment is recommended to ensure that we are available to give you our full attention.

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Opening hours

Monday to Friday
10am - 6pm (GMT)

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Location

14 York Rise, London
NW5 1ST
United Kingdom