Loaf is a renowned modern furniture brand that specializes in creating comfortable and contemporary sofas. Founded in 2008 by Charlie Marshall and his wife Jessica, the couple had a vision of creating luxurious, high-quality furniture that would make people feel at home. They gained popularity for their signature loaf-shaped sofas, which became a distinctive feature of their brand identity.
With a focus on laid-back luxury and quality craftsmanship, Loaf sofas are known for their relaxed and inviting designs which are stylish yet exceptionally comfortable. Their designs are characterized by deep seats, soft cushions, and relaxed aesthetics, creating a welcoming and cozy atmosphere in any home.
One of their most well-loved designs, the Pudding Sofa is known for its timeless and sophisticated style, making it a versatile choice for both traditional and contemporary interiors. The Loaf Squishmeister sofa is another one of their iconic designs, with its deep seats and plush cushions, it offers a cozy and snug seating experience and makes it a sought-after choice for those seeking ultimate lounging comfort.
With over 200 colours across 8 different fabrics and 61 sofa models, Loaf’s offering is extensive and allows customers to pick and choose the right style, colours and textures for their home interior.
Infusing your personal style with your living space is the perfect way to create your own sanctuary in your home. Feel free to experiment with different arrangements to create your idea of comfort. The key is to design a space that not only looks stylish but also feels comfortable and reflects your own unique style. Here are our top tips to help you style your loaf sofa effectively:
1. Location: Consider the location where you want to place your Loaf sofa. Think about the layout of the room and where the most foot traffic will be. Choose a spot that allows effortless conversation, ensuring that your Loaf sofa becomes a focal point in the space and creates a comfortable place to engage with your loved ones.
2. Color: Loaf offers a wide range of sofas in an extensive color palette, providing customers with a diverse selection of hues to suit any interior design preference. From classic neutrals to vibrant and contemporary shades, Loaf ensures that there’s a color to match every taste and personality.
3. Accessories: By adding a variation of accessories like cushions and blankets to your Loaf sofa, you can create a warmer and cosier atmosphere. Play with different sizes, shapes, and textures to create visual interest and depth.
A well-coordinated luxury rug can tie your Loaf sofa and the rest of your furniture together, making your space feel well put together and balanced. Placing a modern rug beneath a Loaf sofa helps create a designated seating area, creating a social space and giving it a clear purpose. This adds structure and organization to the room, enhancing its overall aesthetic appeal.
If your at a loss with where to start with matching your modern rug to your Loaf sofa worry not! As we have selected our top Loaf Sofa and Sonya Winner Vibrant Contemporary rug parings to help inspire you:
A blue and green home interior creates a serene and calming atmosphere, perfect for relaxation. The repetition of blue hues establish a sense of unity and balance, similar to ocean waves. The Antelope Canyon Pool rug, is a reflection of the after rain light and water pools seen at the slot canyons in Arizona, where the organic shapes in the design echo the ever-evolving formation. For this modern rug, we have matched it with the ‘Oscar sofa’ from Loaf. Pairing perfectly with the rectangular shape of the rug due to its boxy back frame and cushions, the ‘Oscar sofa’ still works harmoniously with the organic curves of the Antelope Canyon Pool rug which are mimicked in the soft curves of the arm rest. Fitted with ‘Beach Ball Clever Velvet’, this plush teal sofa is the perfect companion for our Antelope Canyon Pool rug.
Explore more on Sonya’s experience of the Antelope Canyons and inspiration for the series through our blog post here; “The Art and Colours of The Grand Canyon”
Styling an interior with warm colours creates a cheerful and cosy atmosphere, making your space feel welcoming. Colors like red, pink and orange can also stimulate feelings of happiness and optimism, enhancing mood and overall well-being. For the Santorini Sunrise rug, we’ve paired it with the Chatnap Modular Corner Storage Sofa from Loaf. This boxy duo is a match made in heaven, as the L shaped corner frames the Santorini Sunrise perfectly, and elevates the rug’s unique geometric pattern. If your modern rug has a variety colours in it’s design we recommend picking out a certain shade to match to your sofa. Due to its wide colour offering, the Chatnap Modular Corner Storage Sofa is ideal for paring with a luxury rug which has several tones in it. Here, we demonstrate three shades which compliment the Santorini Sunrise, exhibiting the versatility you can achieve with multi-coloured rugs and the wide colour selecting offered at Loaf. In addition, the Chatnap Modular Corner Storage Sofa allows you to add or take pieces away, making it easy to style into any home interior. For the finishing touches, try lighting your space with warm, soft bulbs to create a comforting ambiance that completes the bright, warm tones of this pairing.
Learn more about the inspiration behind the Santorini collection, read our previous blog post; “New 2023 Designer Rug Launch Santorini Sunset”
Neutral interiors provide a clean and uncluttered aesthetic, creating a sense of simplicity and elegance, while promoting relaxation and a peaceful atmosphere. Light colours like cream, beige and whites also reflect the light well, and might be the best interior design colour palette if your space is limited. For our neutral rug, we have matched the Lichen Griege rug with the Wodge Modular sofa, covered in ‘Thatch’ fabric. The curvature of the sofa’s frame and arms mirror the organic turns of the Lichen rugs design, resulting in an interior which is subtly coordinated and well put together. This pairing allows for flexibility in decorating, as neutral tones serve as a neutral canvas for incorporating various accent colors through pillows, throws, or artwork. We recommend incorporating natural elements like wooden side tables or rattan baskets to enhance the organic feel.
To read more on our Lichen rugs and their intricate design read our blog post; “New 2023 Designer Rug Launch The Lichen Rug”
This playful duo breaks away from the traditional straight lines commonly found in furniture and opts for fun interior design. The Layabout Sofa Squidger from Loaf is the perfect match for one of our most popular modern rug designs, the Bubbles rug. This natural wool area rug is a contemporary representation of a cluster of bubbles as they float through the sky. Pairing a curvy Loaf sofa with this luxury rug is a must as it creates a harmonious visual aesthetic for your room as they complement each other with their echoing soft lines. The Layabout is super squishy and super light (as it’s full of foam chips), making it easy to manoeuvre if you want to switch up your layout. This is perfect if you have a space where it may require a lot of movement such as child friendly areas or event spaces. With this modern sofa coming in 27 colors from around the rainbow, try incorporating Loaf’s ‘Poppet’ Stools for a fun way to add extra playful seating around your Bubbles rug and creates a room bursting with color!
In conclusion, there are many ways you can style your designer Loaf sofa and whether you prefer a bold contrast or a subtle complement, modern rugs can add texture, color, and personality to your sofa area. Remember to consider the scale, proportion, and coordination with other elements in the room. So go ahead, take a look at our entire Vibrant Contemporary Rug Collection and experiment with different rug styles today. Let your sofa and rug combination become the centrepiece of your living room’s style and comfort.
If you’re still not sure how your rug will look next to your sofa, use our free visualisation service, whereby if you send us some pictures of your space, we can digitally drop in the rug so that you can get a feel for how it will look in your room. This is great if you would like to see how the colour combinations or styling will work with your current furniture! Read more through the link here.
We would love to welcome you in a homely environment, with a glass of wine, freshly ground coffee and artisanal nibbles. Viewing by appointment is recommended to ensure that we are available to give you our full attention.
Monday to Friday
10am - 6pm (GMT)
14 York Rise, London
NW5 1ST
United Kingdom